100 Things Every Designer Needs to Know About People

Computers / Desktop Applications / Desktop Publishing, Ebook

We design to elicit responses from people. We want them to buy something, read more, or take action of some kind. Designing without understanding what makes people act the way they do is like exploring a new city without a map: results will be haphazard, confusing, and inefficient. This book combines real science and research with practical examples to deliver a guide every designer needs. With it you’ll be able to design more intuitive and engaging work for print, websites, applications, and products that matches the way people think, work, and play.

Learn to increase the effectiveness, conversion rates, and usability of your own design projects by finding the answers to questions such as:

  • What grabs and holds attention on a page or screen?
  • What makes memories stick?
  • What is more important, peripheral or central vision?
  • How can you predict the types of errors that people will make?
  • What is the limit to someone’s social circle?
  • How do you motivate people to continue on to (the next step?
  • What line length for text is best?
  • Are some fonts better than others?

These are just a few of the questions that the book answers in its deep-dive exploration of what makes people tick.

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100 Things Every Designer Needs To Know About People


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Author by : Susan Weinschenk
Languange Used : en
Release Date : 2011-04-14
Publisher by : Pearson Education

We design to elicit responses from people. We want them to buy something, read more, or take action of some ki

100 More Things Every Designer Needs To Know About People


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Languange Used : en
Release Date : 2015-09-25
Publisher by : New Riders

Thousands of designers, marketers, and product managers have come to rely on Susan Weinschenk’s original 100

100 Things Every Presenter Needs To Know About People


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Author by : Susan Weinschenk
Languange Used : en
Release Date : 2012-05-07
Publisher by : New Riders

Every day around the world millions of presentations are given, with millions of decisions hanging in the bala

How To Get People To Do Stuff


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Author by : Susan Weinschenk
Languange Used : en
Release Date : 2013-03-07
Publisher by : New Riders

We all want people to do stuff. Whether you want your customers to buy from you, vendors to give you a good de

Don T Make Me Think Revisited


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Author by : Steve Krug
Languange Used : en
Release Date : 2013-12-23
Publisher by : New Riders

Since Don’t Make Me Think was first published in 2000, hundreds of thousands of Web designers and developers

Making Places For People


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Author by : Christie Johnson Coffin
Languange Used : en
Release Date : 2017-02-10
Publisher by : Routledge

Making Places for People explores twelve social questions in environmental design. Authors Christie Johnson Co

The Non Designer S Indesign Book


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Author by : Robin Williams
Languange Used : en
Release Date : 2011-09-28
Publisher by : Peachpit Press

Many designers and photographers own the entire suite of Adobe’s creative products, but they manage to learn

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